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Title:Ecke Poinsettia Manual
Author:Paul Ecke III et al
ISBN:1883052416 : 9781883052416
Illustrations:colour photos & tables
Format:Hardback
Size:155x230mm
Pages:287
Weight: .752 Kg.
Published:IPG (Ball Publishing) - September 2004
List Price: 33.5 Pounds Sterling
Availability:In Print
Subjects:Agriculture & related industries


The Paul Ecke Ranch, the world's largest poinsettia breeder, shares its expertise on how to grow and market the number one Christmas flower. This manual provides everything a grower needs to know about producing and selling this pervasive crop of red, pink, yellow, purple, speckled, and marbled flowers. Every phase of production is covered, from propagation and vegetative growth to height control and postproduction care. Aspects of crop care such as nutrition, watering, lighting, and pest control are presented. The sales and marketing of poinsettias, handling after harvest, and retail displays are also discussed.