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ACANTHUS PUBLISHING


FRESH CUSTOMER SERVICE : Treat the Employee as #1 & the Customer as #2 & You Will Get Customers for Life [Michael D Brown MBA] It goes against all you were taught in business school and many of the books you've read and it's the key to turning customers into loyal customers. Not only will they faithfully return to you, they will become brand ambassadors who spread the word about your products and services far and wide. This book proves that if you treat your employees with respect and kindness, if you motivate and equip them with the tools they need to do their job, and treat them like they are #1, they, in turn, will unleash a passion to serve your customers like they have never been treated before. Your employees will offer a world-class customer service experience to everyone who enters your place of business. REVIEW: "Employees must understand, Brown insists, how each task relates to the company’s overall goal - hopefully, to provide 'world-class customer service.' Brown makes a compelling case for both customers and service employees everywhere: happy employees provide better service, and better service equals happy customers." -- Vicki Gervickas, ForeWord Magazine. { 205pp, 130x205mm, September 2007; PB, £16.99, 1933631643:9781933631646 , AtlasBooks (Acanthus Publishing) }
FRESH CUSTOMER SERVICE: CD : Executive Summary [Michael D Brown, MBA] If you treat your employees with respect and kindness, if you motivate and equip them with the tools they need to do their job, and if you treat them like they're Number 1, they, in turn, will unleash a passion to serve your customers like they have never been treated before. Your employees will offer a World-Class Customer Service Experience to everyone who enters your place of business. With the Fresh Customer Service Executive Summary audio book, you get approximately one hour of the choice titbits and insights in a fraction of the time it would have taken you to read or listen to the whole book. Approximate running time: 75 minutes. { November 2007; PB, £6.99, 0979994918:9780979994913 , AtlasBooks (Acanthus Publishing) }
HOW CHILDREN BECOME VIOLENT : Keeping Your Kids Out of Gangs, Terrorist Organizations, & Cults [Kathryn Seifert PhD] Violence is an age-old phenomenon. War, genocide, and death are cornerstones that define history. Yet in the 21st century, we are experiencing violence in ways never seen before. It may be in world-wide terrorist organisations, inner city and suburban gangs, or the disturbed teenager next door who takes his rage out on innocent classmates. Those who commit violence today, as Dr Kathryn Seifert explains in this book, are likely to be adults or adolescents who themselves witnessed violence as children or were abused or neglected in their early years. Childhood is a time when bonding with caregivers stimulates the formulation of behavioural regulation, interpersonal skills, moral development, brain development, and problem solving, and when it is interrupted Disrupted Attachments Patterns (DAP) can form. This means that today's violent, neglected, psychologically unbalanced, and traumatised children are likely to be tomorrow's dangers to society-that is, unless we can intervene to assess DAP and offer them appropriate therapy. Dr Seifert offers personal insights from her over 30 years of experience in mental health, addictions, and criminal justice work to help other therapists, victims, and parents understand not only how children become violent, but illuminate the pathway to a violence-free future. { 269pp, 140x215mm, December 2006; PB, £13.50, 1933631481:9781933631486 , AtlasBooks (Acanthus Publishing) }
INTERIOR DIVINE : Walking You Through the Transformation of Your Home [Jayne M Pelosi] Brings a fresh and novel approach to interior decorating. It identifies simple, stunning ways to improve your home, and thus enhance your life. Step-by-step, author Jayne Pelosi helps readers overcome the chronic areas where people get stuck in the design process, such as how to become inspired to decorate, how to select coordinating fabrics, or how to decide where to put colour in a space. It is written in a practical and straightforward style laced with humour and a warm spiritual perspective. You'll feel like you're talking to a dear friend, or better yet, a Design Coach! Interior Divine is not a style-based manual; Jayne does not advocate one style over another, perhaps because she loves them all! Rather, throughout the book, Jayne encourages you to become acquainted with your design personality and to learn how to honour it in the design of your interiors. Replete with beautiful photography and helpful charts, Interior Divine is sure to become a staple in your interior design library. { 179pp, 170x230mm, February 2006; PB, £16.99, 0975481088:9780975481080 , AtlasBooks (Acanthus Publishing ) }
IT TAKES A LOT MORE THAN ATTITUDE... : To Lead a Stellar Organization [Stever Robbins] The ultimate road map to building, growing, and leading a successful company. Written with humour and attitude by one of the USA's foremost experts on corporate leadership, Stever Robbins created a how-to book that can serve as any CEO's constant companion. While other leadership books focus on just the leaders, Stever's book examines how and why people follow, why they sometimes don't, and what to do about it. Be prepared to explore every aspect of a business leader's life. You'll learn how to: Set strategy, visino, and direction for your company; Build an emotional connection with your team; Develop a powerful, non-verbal presence as a leader; Create a culture where employees feel honoured, celebrated and energised; Stay organised and relaxed during times of extreme stress. Whether you're an entrepreneur, a senior executive, or a front line manager on the rise, this book can teach you how to look, act, think, and feel like the top dog in your company -- and get others to believe it! { 163pp, 155x230mm, February 2006; PB, £13.50, 0975481002:9780975481004 , AtlasBooks (Acanthus Publishing) }
IT'S NOT MY FAULT! : or Can a Rabbi's Son Find Happiness as a Tennis Pro? [Daniel I Waintrup, MBA] Dan Waintrup never played the US Open and he never made it onto the World Tour. His career flourished in high school and college, but landed him in the world of a country club teaching pro -- junior clinics with bratty adolescents, lessons with executive studs of Fortune 500 companies, and couples' tournaments which ended marriages. His teaching exploits provide the backdrop for this humorous memoir that reveals how a rabbi's son from Philadelphia with a hankering for Tastykakes chose this line of work and devastated his parents, had a photo op with The Donald, ran his car into a tree, found the woman of his dreams and got an MBA without learning how to use a computer. One of Dan's many gifts is his ability to laugh at himself and, in turn, allow others to have a laugh at his expense. { 229pp, 140x210mm, February 2006; PB, £13.50, 097548107X:9780975481073 , AtlasBooks (Acanthus Publishing) }
MEMORIES & MILESTONES [Irwin E Thompson] This is a collection of deeply personal poems and paintings based on the origins of life on this planet, related natural phenomena, and the ecological impact of Homo sapiens. Included also are works derived from personal experiences of the vicissitudes of our own existence and how we react to them. { 55pp, 200x200mm, August 2007; PB, £13.50, 1933631635:9781933631639 , AtlasBooks (Acanthus Publishing) }
OWN YOUR BUSINESS, OWN YOUR LIFE! : 21 Strategies for Becoming a Wealthy Entrepreneur [Phillip K Wilkins] Despite a high-paying job in the corporate world, Phil Wilkins had super-sized dreams of owning his own business. He went from just having a dream to building one of America's most successful McDonald's(r) franchise empires in less than 10 years. In this entertaining and thought-provoking book, Wilkins shares his tried and tested 21 strategies for overcoming the mental, financial, and emotional obstacles standing between readers and their own million-dollar business. Mixing inspirational anecdotes with hard-knock lesions from the frontline, Wilkins will guide readers step-by-step through the adventure of business ownership. { 231pp, 140x215mm, November 2006; PB, £13.50, 1933631457:9781933631455 , AtlasBooks (Acanthus Publishing) }
VIEW FROM THE ROOF : Lessons for Life & Business [Calvin Mackie PhD] Presidential award-winning speaker Dr Calvin Mackie offers a virtual BlackberryTM of lessons that will inspire and direct your life to greatness. Through a slideshow of poignant vignettes and laugh-at-loud anecdotes, Dr Mackie highlights the practical wisdom of his father, Willie Mackie Sr -- the uneducated sharecropper's son who built a thriving roofing business of 100 employees with a truck, a ladder, and a whole lot of attitude. From the hot gable rooftops of New Orleans to the set of a Spike Lee film, this book explores the extraordinary journey of the Mackie men and leaves you with a view you'll remember forever! A View from the Roof puts you right in Willie Sr's classroom on the roof, and teaches you how to: Master your craft, dominate your industry, and have more control over your financial fate; Transform your work into something that is meaningful without leaving your current job; Bring excellence to everything you do and develop an impeccable reputation for service in the marketplace; Find the mentor who will nurture your growth and help you make the right connections; Become a source of inspiration, love, and intellectual nourishment for your children; Conquer the fear of criticism and acquire the courage to take on new challenges; Be 100% prepared for disaster if and when the time comes. { 150pp, February 2006; PB, £11.99, 0975481037:9780975481035 , AtlasBooks (Acanthus Publishing) }