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| 101 BUSINESSES YOU CAN START WITH LESS THAN ONE THOUSAND DOLLARS -- FOR RETIREES [Heather L Shepherd] Intended to serve as a roadmap for starting your business. It is both comprehensive and easy to use. It also includes numerous Web links for additional information. While providing detailed instruction and examples, the author leads you in developing a winning business plan, setting up the structure of the business and accounting and bookkeeping procedures, tending to legal concerns, devising sales and marketing techniques, calculating pricing formulas, getting the right computer systems to save time and money, generating high-profile public relations and publicity, developing low-cost internal marketing ideas, finding low- and no-cost ways to satisfy customers, building sales, and keeping customers coming back. Thousands of great tips and useful guidelines will show you how make the most of your retirement years. { 288pp, 155x230mm, March 2007; PB, £14.99, 0910627894:9780910627894 , Atlantic Publishing Group Inc } |
| 101 BUSINESSES YOU CAN START WITH LESS THAN ONE THOUSAND DOLLARS -- FOR STUDENTS [Heather L Shepherd] Intended to serve as a roadmap for starting your business. It is both comprehensive and easy to use. It also includes numerous web links for additional information. While providing detailed instruction and examples, the author leads you in developing a winning business plan, structuring the business, handling legal concerns, using proven sales and marketing techniques and pricing formulas, learning how to set up computer systems to save time and money, generating high-profile public relations and publicity, learning low-cost internal marketing ideas and low- and no-cost ways to satisfy customers and build sales, learning how to keep bringing customers back, accounting and bookkeeping procedures, as well as thousands of great tips and useful guidelines. { 288pp, 155x230mm, March 2007; PB, £14.99, 0910627908:9780910627900 , Atlantic Publishing Group Inc } |
| 101 BUSINESSES YOU CAN START WITH LESS THAN ONE THOUSAND DOLLARS -- MOMS & DADS [Heather L Shepherd] This is a collection of businesses selected especially for stay-at-home parents who are interested in augmenting their income. These businesses can be started with minimum training and investment and are all capable of producing extra income. Most can easily be operated by one person and eventually be sold for an additional profit. Many of these businesses can actually be started with less than one hundred dollars and some can really be started with next to nothing. All can be operated from home. Starting and managing a business takes motivation and talent. It also takes research and planning. This new book is intended to serve as a roadmap for starting your business. It is both comprehensive and easy to use. It also includes numerous web links for additional information. While providing detailed instruction and examples, the author leads you in developing a winning business plan and structure of the business plus accounting and bookkeeping procedures. Sales and marketing techniques and pricing formulas are demystified. You will learn how to set up computer systems to save time and money and generate high-profile public relations and publicity while avoiding legal pitfalls. Thousands of great tips and useful guidelines will help you keep bringing customers back, give you low-cost internal marketing ideas, low- and no-cost ways to satisfy customers and sales building ideas. { 288pp, 155x230mm, March 2007; PB, £14.99, 0910627886:9780910627887 , Atlantic Publishing Group Inc } |
| 199 PRE-WRITTEN EMPLOYEE PERFORMANCE APPRAISALS : The Complete Guide to Successful Employee Evaluations & Documentation [Stephanie Lyster & Anne Arthur] Book and CD-ROM. No matter what type of business or even non-profit organisation you are managing, a written performance appraisal is good management. Employee reviews can serve as a platform for employees to bring forth questions and concerns. This can help increase employee dedication, creativity, and job satisfaction. Reviews allow you to evaluate employees for increased responsibilities and future promotions. You will have written records of your employees' performance, get more productivity, and clearly set compensation. Employee appraisals are critical to your organisation, but are time consuming to write. This new book and companion CD-ROM is your solution. You will produce professional-quality performance reviews in minutes. The book provides over 199 pre-written employee evaluations. The evaluations are professional constructive, and direct. Simply find the review that pertains to your employee, open and edit the Word document on the CD-ROM, and you are done. Often all the editing you need to do is change the name of the employee. { 318pp, 155x230mm, September 2006; PB, £16.99, 0910627762:9780910627764 , Atlantic Publishing Group Inc } |
| 2,001 INNOVATIVE WAYS TO SAVE YOUR COMPANY THOUSANDS BY REDUCING COSTS : A Complete Guide to Creative Cost Cutting & Profit Boosting [Cheryl L Russell; Foreword by Denise S Tarcher MBA SPHR] For the small business owner, every dollar you can save by reducing costs goes directly to the bottom line in increased profits. This new book details over 2,000 specific ways that your company can reduce costs today. This is not a "theory" book; there is practical advice on thousands of innovative ways to cut costs in every area of your business. Not only is the idea presented, but the pertinent information is provided such as contact information and Web sites for companies, products, or services recommended. We spent thousands of hours interviewing, e-mailing, and communicating with hundreds of today's most successful small business managers and owners. This book is a compilation of their secrets and proven successful ideas. If you are interested in learning thousands of hints, tricks, and secrets on how to reduce business expenses and increase your profits without increasing sales, then this book is for you. You will discover over 2,000 practical insider techniques and tips that have been gleaned from successful business operators from around the world and tested in real-life businesses applications. You can put this information in place today to reduce expenses and expand profits. Easy to read and understand, this step-by-step guide will take the mystery out of how to reduce costs in several critical areas: office, operations, labour, cost of goods sold, advertising, marketing, human resources, insurance, employee benefits, compensation, pension plans, training, accounting, software, Web site, mailing, shipping and receiving, rent, interest and debt, utilities, and hundreds more. { 351pp, 155x230mm, September 2006; PB, £14.99, 0910627770:9780910627771 , Atlantic Publishing Group Inc } |
| 301 SIMPLE THINGS YOU CAN DO TO SELL YOUR HOME NOW & FOR MORE MONEY THAN YOU THOUGHT : How to Inexpensively Reorganize, Stage & Prepare Your Home For Sale [Teri B Clark] Numerous studies show that a house that is well polished on the surface and staged properly will appeal to more buyers, sell faster, and most importantly for more money. You may not be able to improve the market value of your house, but you can improve its marketability. Remember: first impressions count the most. Home Staging is the art of decorating a home to sell fast and for the highest amount. Home stage experts and consultants get thousands of dollars to do what you can easily do inexpensively, with little or no money. Keep in mind this important fact: the way you live in your home and the way you market it for sale are two very different things. In this groundbreaking new book you will learn how small colour changes will increase your home s value, minor repairs and de-cluttering tricks, how to rearrange your furniture and art work, decorating tips and ideas, how to look at your house from the buyer's viewpoint, how to add minor accessories, which items stay and what must go, which minor changes will bring you the greatest return, how to bring out a home's best features, table settings, candles, what photos must go and which ones stay, how to minimise problem areas, how to position your house for the marketplace, what music to play, what scents to spray, how to use design psychology techniques, lighting techniques, landscaping secrets, what to do with garages, basements and attics, what colour you should never use, how to ensure a positive traffic flow through rooms, how to use mirrors and natural light, and much more. This exhaustively researched book is the ultimate resource for novices and pros alike; it will guide you through every step of the process with hundreds of innovative ideas that you can put to use right away. This book gives you the proven strategies and innovative ideas used by the expert s everyday that you can easily do your self. The book also includes a full-colour insert packed with photos of before and after shots! { 282pp, 155x230mm, March 2007; PB, £16.99, 0910627061:9780910627061 , Atlantic Publishing Group Inc } |
| 365 ANSWERS ABOUT HUMAN RESOURCES FOR THE SMALL BUSINESS OWNER : What Every Manager Needs to Know About Workplace Law [Mary B Holihan] Finally there is a complete and up-to-date resource for the small business owner. Tired of high legal and consulting fees? This book is your answer! Detailed are over 300 common questions employers have about employees and the law; it is like having an employment attorney on your staff. Topics include: equal employment opportunity, age discrimination, Americans with Disabilities Act (ADA), workers or applicants with AIDS, unacceptable job performance, termination, substance abuse, drug and alcohol testing, safety, harassment, compensation policies, job classifications, record-keeping, overtime, employee performance evaluations, wage and salary reviews, payroll deductions, reduction in wages, pay periods, payroll advances, wage garnishment, severance pay, unemployment compensation, operating policies, ethical standards, open-door policy, suggestions and customer feedback, smoke-free workplace, dress code, work schedule, flexible scheduling, telecommuting, absenteeism, tardiness, confidentiality, employee privacy, electronic communication, responsible use of equipment, e-mail and Internet, prohibited content, copyrighted materials, responsible use of cell phones, security procedures, telephone usage, use of company vehicles, solicitation for outside causes, outside employment, personnel files, release of information, access to files, possession of weapons, improper personal conduct, company benefits, time off, holidays, vacations, sick leave policies, bereavement, jury duty, education and training, leaves of absence, Family and Medical Leave Act, personal or medical leaves not required by law, military leave, insurance, on-the-job accidents or injuries, medical/life insurance, flexible benefit plans, pension, and profit sharing. { 288pp, 155x230mm, April 2006; PB, £14.99, 0910627789:9780910627788 , Atlantic Publishing Group Inc } |
| 365 FOOLISH MISTAKES SMART MANAGERS MAKE EVERY DAY : How & Why to Avoid Them [Shri L Henkel] Here is a very surprising statistic: Within the first 18 months on the job, 40 percent of all management newcomers fail by either getting fired, quitting, or receiving a bad review, according to Manchester Inc., a business consulting group. Some first-timers are overwhelmed by their new-found power while some are weighed down by the responsibility. But for most, the overriding concern is to avoid personal failure. This groundbreaking book will guide the new manager to success and avoid the many common mistakes and pitfalls along the way. You will learn how to face the unique challenges every day in your job and offer detailed and innovative solutions to help you achieve your potential. Learn how to become a true leader who commands respect, commitment, and credibility. Topics include: what it takes to be a manager, how to take charge, how to establish your authority, earn respect and credibility, deal with social issues, how to be a leader, gain the co-operation and commitment of others, manage yourself, interview tips, set realistic goals, coaching skills, creative problem solving, sexual harassment guidelines, how to manage multiple projects and assignments, how to delegate effectively, successful meetings, communication barriers, dealing with interruptions, developing self-confidence, turning around unacceptable performance, dealing with stress, how to write effectively and clearly, how to effectively use e-mail, employees that complain or are disagreeable, and hundreds more. In addition to the comprehensive content in the book, we spent thousands of hours interviewing, e-mailing, and communicating with hundreds of today's most successful managers. This book is a compilation of their secrets and proven successful ideas. If you are interested in learning hundreds of hints, tricks, and secrets on how to be a great first-time manager, then this book is for you. { 334pp, 155x230mm, July 2006; PB, £14.99, 0910627754:9780910627757 , Atlantic Publishing Group Inc } |
| 365 LOW OR NO COST WORKPLACE TEAMBUILDING ACTIVITIES : Games & Exercises Designed to Build Trust & Encourage Teamwork Among Employees [John N Peragine, Jr] The programs detailed in this groundbreaking new book will thrill your employees with humour, fun, exciting, memorable, and unique experiences and challenges, while providing your organisation with better communication, improved productivity, and higher profitability. Managers will learn how to work as a team, lead successfully, and how to communicate effectively. The atmosphere produced during these sessions helps to keep employees motivated and dynamic. Employees will learn to work together, eliminate stress and burn out, and appreciate the talents of their co-workers while building a sense of corporate identity. These activities are designed to get full participation, ensuring everyone performs at their highest level, while breaking down barriers, and most importantly, everyone will have fun with little actual cost to your organisation. { 288pp, April 2007; PB, £16.99, 1601380437:9781601380432 , Atlantic Publishing Group Inc } |
| 365 WAYS TO MOTIVATE & REWARD YOUR EMPLOYEES EVERY DAY : With Little or No Money [Dianna Podmoroff BA MBA CHRP] This new book is packed with hundreds of simple and inexpensive ways to motivate, challenge and reward your employees. Employees today need constant re-enforcement and recognition -- and here's how to do it. With real life proven examples and case studies from actual companies, you can use this book daily to boost morale, productivity, and profits. This is your opportunity to build an organisation that people love to work at with these quick, effective, humorous, innovative and simply fun solutions to employee work challenges. Make your business a happy place to work, and reap the benefits. { 286pp, 155x230mm, September 2005; PB, £16.99, 0910627517:9780910627511 , Atlantic Publishing Group Inc } |
| 501+ GREAT INTERVIEW QUESTIONS FOR EMPLOYERS & THE BEST ANSWERS FOR PROSPECTIVE EMPLOYEES [Dianna Podmoroff, MBA, CHRP] For anyone who hires employees this is a must have book. It is also essential for anyone searching for a new job. This new book contains a wide variety of carefully worded questions that will help make the employee search easier. These questions can help you determine a candidate's personality type, the type of work he or she is best suited for, and if the person will mesh with your existing employees and workplace. Once you learn the right questions to ask, you'll get the best employees. For the prospective employee-learn how to sell yourself and get the job you want! { 288pp, 155x230mm, February 2005; PB, £16.99, 0910627509:9780910627504 , Atlantic Publishing Group Inc } |
| COMMERCIAL REAL ESTATE INVESTOR'S HANDBOOK : A Step-by-Step Road Map to Financial Wealth [Steven D Fisher] Gives you the proven strategies and actual case studies from experts to help you invest better and wiser with less time and effort. A sampling of what's covered in this encyclopedic book includes: how to find below-market deals, invest with little or no down payment, obtain seller financing, and conduct foreclosures and REOs. Once you have found your investment property, you will know how to negotiate, make purchase offers, manage rental property, and flip. These terms will become part of your everyday vocabulary: auctions, tax sales, financing, mortgage terms, agents, cash flow, inspections, contracts, tenants, lease agreements, insurance, taxes and accounting, escrow, essential mathematical calculations, sample forms, development, taxation, exchange rules, and regulations. This book is loaded with case studies and success stories -- from real people. You will uncover secrets that expert real estate investors use every day. This comprehensive resource contains a wealth of modern tips and strategies for getting started in this very lucrative area. This book is the foundation for understanding how to invest in real estate. { 288pp, 155x230mm, March 2007; PB, £16.99, 1601380372:9781601380371 , Atlantic Publishing Group Inc } |
| COMPLETE DICTIONARY OF REAL ESTATE TERMS EXPLAINED SIMPLY : What Smart Investors Need to Know [Jeff Haden] Real estate words and real estate terms can be very confusing. Both experienced real estate investors and consumers will love this A-to-Z guide packed with more than 2,400 complicated terms easily defined. No categories are overlooked. Find all the answers you'll ever need to a universe of real estate terms on thousands of subjects, such as: abstract of title, wraparound debt, caveat emptor, escheat, metes and bounds, pipestem lot, recital, testator, devisee, and 2,400 more. This book is designed to assist real estate agents, consumers, and investors. This new handy guide will simplify these complicated and confusing terms for quick and easy understanding. You will not find lengthy and difficult words in the description, just short and easy to understand answers. { 284pp, 155x230mm, January 2007; PB, £14.99, 0910627010:9780910627016 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO CREATING YOUR OWN LIVING TRUST : A Step-by-Step Plan to Protect Your Assets, Limit Your Taxes, & Ensure Your Wishes are Fulfilled You worked hard for your money, so it's only natural that you want some control over what happens to your assets in the event of your death. At the very least, you probably want to minimise or avoid potential hassles and headaches for your loved ones. A living trust, created while you're alive, lets you control the distribution of your estate. You transfer ownership of your property and your assets into the trust. You can serve as the trustee or you can select a person or an institution to be the trustee. If you are the trustee, you will have to name a successor trustee to distribute the assets at your death. A living trust is probably the best strategy to avoid probate, protect your financial privacy, and provide long-range planning advantages. If you want to protect your assets and make sure they are distributed according to your wishes, you should think about establishing a living trust. It can be designed to manage your investments now and provide broader financial management later to make provisions for a surviving spouse, children, or other family members, and to reduce the impact of estate taxes or avoid probate. Get started today with the help of this new book. { 288pp, June 2008; PB, £16.99, 1601381131:9781601381132 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO CURRENCY TRADING & INVESTING : How to Earn High Rates of Return Safely & Take Control of Your Investments [Jamaine Burrell] This groundbreaking book will provide everything you need to know to get you started generating high-investment returns with low risk. You will learn what currency trading is; how to invest in foreign currency; trading strategies and tactics; technological considerations; how to set up your account online; purchase currency online; day trader insights; current trends; Pivot Programs; price projectors; futures predicting; trading software; insider secrets to help you double or even triple your investment -- all while avoiding traps and pitfalls. If you are interested in learning hundreds of hints, tricks, and secrets on how to earn enormous profits in currency trading while controlling your investments, then this book is for you. { 285pp, 155x230mm, April 2007; PB, £16.99, 1601381190:9781601381194 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO E-MAIL MARKETING : How to Create Successful, Spam-Free Campaigns to Reach Your Target Audience & Increase Sales [Bruce C Brown] Researchers estimate that by 2008 e-mail marketing revenues will surpass 1.8 billion dollars annually. If you are interested in learning hundreds of hints, strategies, and secrets on how to implement effective e-mail marketing campaigns and ultimately earn enormous profits, then this book is for you. { 288pp, 155x230mm, April 2007; PB, £16.99, 1601380429:9781601380425 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO GOOGLE ADVERTISING : Including Tips, Tricks & Strategies to Create a Winning Advertising Plan [Bruce C Brown] This book takes the confusion and mystery out of working with Google and its various advertising and marketing programs. You will learn the secrets of working with Google -- without making costly mistakes. This book is an absolute must-have for anyone who wants to succeed with advertising on Google. This book teaches you the ins and outs using all of Google's advertising and marketing tools. You will instantly start producing results and profits. In addition to the extensive research placed in the book, we spent thousands of hours interviewing, e-mailing, and communicating with hundreds of today's most successful Google advertising experts. This book contains their secrets and proven successful ideas, including actual case studies. { 288pp, 155x230mm, April 2007; PB, £16.99, 1601380453:9781601380456 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO LOCATING, NEGOTIATING & BUYING REAL ESTATE FORECLOSURES : What Smart Investors Need to Know -- Explained Simply [Frankie Orlando & Marsha Ford] This is a tremendous guide for buying foreclosed homes in any market. You will learn the simple formula, developed through real-life experience, to build massive wealth through foreclosures. It is a resource for novices and pros alilke and will guide you through every step of the process including finding properties, negotiating and closing deals. { 288pp, 150x230mm, March 2007; PB, £16.99, 0910627037:9780910627030 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO PLANNING YOUR ESTATE : A Step-by-Step Plan to Protect Your Assets, Limit Your Taxes, & Ensure Your Wishes are Fulfilled [Sandy Baker] This book explains the complicated issues, terminology, and planning strategies of estate planning to the lay person so that when you do meet with a qualified attorney, you will be well prepared. You will understand legal terms and be ready to discuss issues and strategies with familiarity, saving time and legal fees and ensuring peace of mind. Some of the contents of the book are wills, assets, and settlement costs, probate, guardianship and minor children, executors and trustees, life insurance, living trusts, living wills, durable power of attorney, catastrophic illness, potential long-term care needs, marital deductions, types of trusts, federal and state estate exemptions, irrevocable life insurance trusts, gift splitting, survivorship deeds, charitable remainder trusts, 529 plans, health care proxy, power of attorney, reducing or eliminating estate taxes, avoiding tax on life insurance, using insurance to pay estate taxes, gift tax issues, generation skipping transfer tax, and tax deferred accounts. Estate planning should be a positive experience. It involves reviewing your situation and planning for your future. Although most people also find it unpleasant to think about the possibility of disability or death, advance planning is also a way to show your love and to reduce potential distress later. Get started today. { 288pp, 155x230mm, April 2007; PB, £16.99, 1601380496:9781601380494 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO PURCHASING A CONDO, TOWNHOUSE OR APARTMENT : What Smart Investors Need to Know -- Simply Explained [Susan Smith Alvis] Offers a complete overview of these special, usually smaller, residences. It points out dozens of hints and suggestion as to what to look for as well as demonstrating the many mistakes common with these types of investments. You will learn how to find the best opportunities, to negotiate, finance, budget, handle pre-construction issues, set values, and make the offer. You will be able to define what you are buying (and what you are not) issues on your right to sell, lease, or mortgage. You will be prepared for restrictions pertaining to children, pets, parking, vehicles, boats, music, maintenance of windows, doors, screens, air conditioners, plumbing, club memberships, recreation facility leases, use of recreational facilities, and common areas. In addition, you will learn the advantages of using credit reports, home warranties, insurance, creative financing, closing procedures, moving plans, closing and settlement inspections, and certain legal contracts. You will have instruction in obtaining mortgages -- which government agencies can help, considerations for veterans, IRA use, hiring an attorney, calculating monthly payments, and establishing an escrow account. The real estate and mortgage glossaries alone are invaluable resources, even for the 'old hand' at property acquisition. { 288pp, 155x230mm, March 2007; PB, £16.99, 1601380364:9781601380364 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO REAL ESTATE OPTIONS : What Smart Investors Need to Know -- Explained Simply [Steven D Fisher] In this new book you will learn how to control a vast real estate portfolio without ever buying the property. Includes: how to find below-market deals, investing with no down payment, seller financing, foreclosures and REOs, investment property, purchase offers, managing rental property, flipping, financing, inspections, tenants, and much more. This book is loaded with case studies and success stories. { 288pp, 155x230mm, March 2007; PB, £16.99, 1601380356:9781601380357 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO SECURING YOUR OWN US PATENT : A Step-By-Step Road Map to Protect Your Ideas & Inventions [Jamaine Burrell] Book and CD-ROM. This book will explain how to secure a patent on your own without expensive attorney fees. If you think you have a great invention then you need this extremely detailed and comprehensive guide to the process of getting a patent. The book covers everything needed and easily explained from the initial patent search to filing a successful and hopefully financially lucrative application. Even if you ultimately decide to use the services of a patent attorney which in some cases is recommended, this book will get the process started and still save you considerable legal fees. The book is, in fact, good reading even for the inventor who plans to hire patent counsel; it helps the inventor to be a more knowledgeable client. The companion CD-ROM contains all the necessary forms and checklists you will need to file your patent. { 288pp, 155x230mm, February 2007; PB, £19.99, 0910627053:9780910627054 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO SUCCESSFUL EVENT PLANNING [Shannon Kilkenny] Book & CD-ROM. Gathering people together for a special event is always a challenge even for the experienced planner for each event is unique. This book is designed to empower any planner to meet all challenges that surround a production. Whether you find yourself in charge of one important event or you have chosen event planning as a career, you want your events to be incredibly successful and remembered for years to come. A memorable event is one that flows smoothly with every detail carefully orchestrated and produced meticulously with the participant in mind. Successful events do not just happen; they are the result of hard work, creativity, awareness, and careful attention to detail. Every detail! Successful Event Planning is the most thorough, concise, and easy to follow event planning book available. From the initial concept to ongoing management, this book has techniques to increase your chances of success and systems to avoid many common mistakes. It shows you dozens of ways to save time and money and introduces you to every facet of the planning process. This ultimate guidebook equips the reader with new ideas, support, and creative problem-solving skills. The chapters follow the dynamics of the actual event planning process and are supported by extensive checklists and timelines. As the reader undertakes the complexities of daily responsibilities and tasks, Successful Event Planning inspires efficiency and confidence and makes it possible to stay on track. Whether you are a professional or a novice, you will find this guidebook a must-have if you are planning the Academy Awards or your daughter's wedding. The information found in this book is suitable for creating any event for any theme, size, location, or budget. Two significant, timely, and relevant advantages this book offers that you will not find elsewhere are Environmental Friendly practices and the latest up-to-date technology applications and gadgets. { 312pp, 155x230mm, January 2007; PB, £26.99, 0910627924:9780910627924 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO TIPS & GRATUITIES : A Guide for Employers Who Earn Tips & Employers Who Manage Tipped Employees & their Accountants [Sharon Fullen] This book deals with all aspects of tips and gratuities. For the employee or self-employed: how to earn more and how to properly account for tips and pay taxes on them. For the employer: how to manage and properly account for the taxes on tipped employees. For the book-keeper and accountant: get the latest on the tax and withholding laws. Apart from all great and practical advice in the book, it has to be remembered that tips have to be earned, thus there are hundreds of tricks, hints and suggestions to help tipped employees to make more tips! { 144pp, 155x230mm, September 2004; PB, £13.50, 091062738X:9780910627382 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO WORKING FOR YOURSELF : Everything the Self-Employed Need to Know About Taxes, Recordkeeping & Other Laws [Beth Williams & Dr Jean Murray] Book & CD-ROM. You will learn all about business operations: selecting a business structure, licensing and permits, employer identification number (EIN), business taxes, record keeping, self-employment taxes, paying estimated taxes (and calculating how much to pay), dealing with independent contractors and 1099-miscellaneous forms, client agreements, insurance, workers' compensation insurance, rights and intellectual property law, accounting periods, selecting an accounting method, checklist for starting a business plan, choosing a name, business plans, forms of business structures, financing, location, marketing and advertising. In addition, new entrepreneurs will appreciate this valuable resource and reference in their daily activities and as a source of ready-to-use forms, Web sites, operating and cost cutting ideas, and mathematical formulas to apply to their operations. The Companion CD-ROM contains all the forms in the book as well as a sample business plan you can adapt for your own use. { 288pp, 155x230mm, April 2007; PB, £19.99, 1601380488:9781601380487 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO WRITING EFFECTIVE & AWARD-WINNING GRANTS : Step-by-Step Instructions [Dianne Harris] Book & CD-ROM. Every day federal, state, and local government as well as other organisations including corporations and foundations give out more than a MILLION DOLLARS IN FREE GRANT MONEY. You will learn from start to finish how to write a grant proposal. The book comes with examples of fully completed proposals on the easy-to-use companion CD-ROM that also contains templates in Word (tm) for easy customising and printing. You will have: Step-by-step methods for creating a fundable proposal -- from start to finish. Access to information and annotated links for hundreds of foundations, state, and federal resources, sample proposals, sample letters, worksheets, and checklists to assist in the proposal-development process. Basic steps of preparing a grant proposal. Correct organisation for your project. { 288pp, 155x230mm, April 2007; PB, £19.99, 1601380461:9781601380463 , Atlantic Publishing Group Inc } |
| COMPLETE GUIDE TO YOUR FIRST RENTAL PROPERTY : A Step-by-Step Plan from the Experts Who Do it Every Day [Teri B Clark] The book covers property selection, tenant selection, inspecting premises, marketing and advertising of property, showing the property, tenant application, credit verification, employment and income verification, reference verification, lease agreement, deposits, walkthrough with tenant, collection of rent, late notices and collecting fees, statements, owner's proceeds, tenant complaints and requests, repairs, use of contractors, compliance with state and local regulation, property inspection after tenant leaves, deposit refund, accounting and computer software, income and expense, depreciation, a special section on using computers and the Internet, landlord tenant laws for all 50 states, federal housing regulations and disclosure information, legal issues, real estate terminology, techniques, advice, real estate management tools and software. Includes over 25 forms for use in the business. { 288pp, 155x230mm, July 2008; PB, £16.99, 0910627983:9780910627986 , Atlantic Publishing Group Inc } |
| COMPLETE PERSONAL FINANCE HANDBOOK : Step-by-Step Instructions to Take Control of Your Financial Future [Terri B Clark] Book & CD. This book, written in easy-to-understand terminology, will guide you on the way to financial security for you and your family. You will learn the personal financial basics of budgeting; insurance; marriage, single, and divorce financial solutions; health care possibilities; retirement planning and saving; wills and estate planning; managing and eliminating debt; solving your credit score and credit issues; and home ownership. You will avoid legal issues, obtain documents you need to have, deal with mortgages, taxes, and tax planning. You will invest your money using the latest strategies while responding to life events, starting a small business, getting college financial aid, avoiding debt and bankruptcy, and borrowing money. The new areas of concern are explained: elder issues and identity theft worries. The companion workbook on CD-ROM contains worksheets, charts, and quizzes to help you set financial goals, budget, find how to reach those goals, set retirement planning goals, and determine the best savings and investment strategies that fit your situation. { 288pp, 155x230mm, April 2007; PB, £19.99, 160138047X:9781601380470 , Atlantic Publishing Group Inc } |
| COMPLETE POOL MANUAL FOR HOMEOWNERS & PROFESSIONALS : A Step-by-Step Maintenance Guide [Dan Hardy] Dan Hardy has used every available resource in his 20-year career as a pool professional to add to his store of knowledge about making and keeping water safe. An untiring and dedicated 'Pool Doctor', he has become the 'go to' man for owners of some of the world's largest, most ornate, and expensive private swimming pools -- including that of award-winning actor Mr John Travolta and his wife, Kelly Preston. Dan started working on pools as a boy in his dad's firm. Not content with doing routine maintenance, he began learning all he could about chemicals, mechanics, and safety. In this book he may just be a lifesaver to pool owners who want to save money on maintenance but need to know how to handle poisons safely. Pool maintenance business owners will want to have this book on hand as an easy guide to repairing filtration and pumps and dealing with serious pool problems. And anyone who wishes to have such a career could have no better mentor than Dan Hardy. { 288pp, 155x230mm, January 2007; PB, £26.99, 1601380224:9781601380227 , Atlantic Publishing Group Inc } |
| DESIGN YOUR OWN EFFECTIVE EMPLOYEE HANDBOOK : How to Make the Most of Your Staff [Micelle Devon] Book and CD-ROM. If you have employees, you need employment policies in writing distributed to every employee. The U.S. Supreme Court has ruled that businesses can protect themselves against damages and liability against employee lawsuits by providing clear, written policies covering the rights and responsibilities of their employees. Our Employee Handbook Template is the ideal solution to produce your own handbook in less than an hour. The companion CD-ROM in MS Word contains the template, which you can easily edit for our own purposes; just fill in the blank. The book discusses various options you may have in developing the policies. Our employee handbook has been edited and approved by lawyers specialising in employment law. Developing your own handbook now couldn't be easier or less expensive! { 288pp, 155x230mm, January 2007; PB, £26.99, 0910627797:9780910627795 , Atlantic Publishing Group Inc } |
| EBAY INCOME : How Anyone of Any Age and/or Background Can Build a Highly Profitable Online Business with eBay [Cheryl L Russell] eBay has changed the way products and services are purchased all over the world. Daily over 1.5 million online customers and providers log on to bid and sell virtually anything that can be bought or purchased. In 2006 eBay sellers are estimated to post $22 billion in sales. There are businesses earning $1 million a year selling products on eBay today. It is estimated that more than half a million people make full-time incomes just with their eBay business. eBay also allows you to run a business that requires no advertising costs. This expertly written new book will show you how to take advantage of this business phenomenon and arm you with the proper knowledge and insider secrets. Filled with actual examples and antidotes from real eBay entrepreneurs, this book is as engaging as it is informational. eBay is a level playing field -- it doesn't matter how old you are, what nationality or income level, whether you own a business now or not, what your background is, or where you are located. Start making money on eBay today! The book starts with a complete overview of how eBay works. Then you are guided through the whole process of creating the auction and auction strategies, photography, writing copy, text and formatting, managing auctions, shipping, collecting payments, registering, About Me page, sources for merchandise, multiple sales, programming tricks, PayPal, accounting, creating marketing, merchandising, managing e-mail lists, advertising plans, taxes and sales tax, best time to list items and for how long, sniping programs, international customers, opening a storefront, electronic commerce, buy-it now pricing, keywords, Google marketing, and eBay secrets; everything you will ever need to get started making money on eBay! { 318pp, 155x230mm, January 2006; PB, £16.99, 0910627584:9780910627580 , Atlantic Publishing Group Inc } |
| EBAY SUCCESS CHRONICLES : Secrets & Techniques eBay Powersellers Use Every Day to Make Millions [Angela C Adams BA] There are many books on eBay; this is the only one that will provide you with insider secrets. We asked the PowerSeller experts who make their living on eBay every day -- and they talked. We spent countless hours researching, interviewing and e-mailing eBay PowerSellers. This book is a compilation of their secrets and proven successful ideas. If you are interested in learning hundreds of hints, tricks, and secrets on how to make money (or more money) on eBay, then this book is for you. The experts chronicled in this book earn $1,000 to $150,000 per month through eBay. Inside the pages of this new exhaustively researched guide you will find a jam-packed assortment of innovative ideas that you can put to use today. This book gives you the proven strategies that you need to sell more with less time and effort. With over 430,000 sellers make a living off eBay today, there is no reason you shouldn't become financially successful. This book will arm you with the knowledge to become an eBay PowerSeller. { 408pp, 155x230mm, April 2006; PB, £14.99, 0910627649:9780910627641 , Atlantic Publishing Group Inc } |
| EBAY'S SECRETS REVEALED : The Insider's Guide to Advertising, Marketing & Promoting Your Ebay Store -- With Little or No Money! [Dan W Blacharski] This book contains marketing tricks that will help you to create interest in your product, tips about taking photos, managing e-mail, and shipping. You will also learn pricing strategies, creative methods of writing powerful ad copy that really sells, how to obtain products below wholesale, and ways to make your business work smarter while decreasing your work load. This is your resource guide for knowing just what products are in demand, how to attract lots of bids on every single auction, how to create stunning listings that grab attention, and how to bring back customers again and again. You can eliminate eBay headaches and drive bidders to your auction listings. Get started today and discover secrets for increasing your auction sales, customers, traffic, and much more! { 288pp, 155x230mm, February 2007; PB, £16.99, 091062786X:9780910627863 , Atlantic Publishing Group Inc } |
| ENCYCLOPEDIA OF REAL ESTATE FORMS & AGREEMENTS : A Complete Kit of Ready-To-Use Checklists, Worksheets, Forms & Contracts The book and companion CD-ROM focus on the issues, situations, and tasks that you face daily in your real estate career... from working with difficult buyers, sellers, and employees to ensuring profitability. Included in this book are hundreds of easy-to-implement tools, contracts, forms, and checklists to help you get your professional life organised, and easier to manage while building your bottom-line! Expertly organised, this unique book takes you step-by-step through the many valuable forms contained in this work which may be easily printed out and customised from the companion CD-ROM. { 288pp, July 2008; PB, £19.99, 091062710X:9780910627108 , Atlantic Publishing Group Inc } |
| ENCYCLOPEDIA OF RESTAURANT FORMS : A Complete Kit of Ready-to-Use Checklists, Worksheets & Training Aids for a Successful Food Service Operation [Douglas Robert Brown] Book & CD-ROM. If you are in the process of starting a new restaurant or are managing an existing food service operation, this is the one book you need to do it right. Always wanted a personal assistant at your disposal? Now you will have one, in book form! Designed to save the food service manager both time and money, you will not know how you got along before without it. For the new and veteran food service operators alike, this book is essentially a unique "survival kit" packed with tested advice, practical guidelines and ready-to-use materials for all aspects of your job. The book and companion CD-ROM focuses on the issues, situations and tasks that you face daily in your management role as leader, manager, arbitrator, evaluator, chairperson, disciplinarian and more; from working with difficult customers and employees to ensuring the profitability of your operation. Included in the book are hundreds of easy-to-implement tools, forms, checklists, posters, templates and training aids to help you get your operation organised, and easier to manage while building the bottom line! The material may be used as is or readily adapted for any food service application. For example, you will find a practical form to use when interviewing employees, a template for developing an employee schedule and checklists for examining the food service operation and preparing a budget. Expertly organised, this unique book takes you step by step through each department of a restaurant, caterer, hotel and non-commercial operations. Among the topics covered are management principles of planning, organising, co-ordinating, staffing, directing, controlling and evaluation; product purchasing, receiving, storing and issuing, preparation and service; employment and personnel practices; and management of equipment and money. This manual will arm you with the right information to help you do your job. Keep it on your desk for continual reference. The many valuable forms contained in this work may be easily printed out and customised from the companion CD-ROM. There are over 488 ready-to-use business forms, checklists, training aids, contracts and agreements! { 600pp, 215x280mm, April 2004; HB, £53.50, 0910627290:9780910627290 , Atlantic Publishing Group Inc } |
| ENCYCLOPEDIA OF RESTAURANT TRAINING : A Complete Ready-to-Use Training Program for all Positions in the Food Service Industry. [Douglas Robert Brown & Lora Arduser] Book & CD-ROM. Training is an investment for the future, the only foundation on which success can be built. Training delivers excellence in product and performance, elevating a good restaurant into a great one. Training will keep the skills of its employees and management sharp. But in no other industry is its absence or presence as obvious as it is in the food service industry. It is hard to find good, qualified employees, and even harder to keep them. In addition, unemployment levels are low, and competition for qualified workers is tough. What's the answer? Training! Constant training and re-enforcement keeps employees and management sharp and focused, and demonstrates the company cares enough to spend time and subsequently money on them. And that's precisely what this encyclopaedic book will do for you -- be your new training manager. The first part of the book will teach you how to develop training programs for food service employees, and how to train the trainer. The book is full of training tips, tactics and how-to's that will show you proper presentation, and how to keep learners motivated both during and after the training. The second part of the book details specific job descriptions and detailed job performance skills for every position in a food service operation, from the general manager to dishwasher. There are study guides and tests for all positions. Some of the positions include General Manager, Kitchen Manager, Server, Dishwasher, Line Cook, Prep Cook, Bus Person, Host/Hostess, Bartender, Wine & Alcohol Service, Kitchen Steward, Food Safety, Employee Safety, Hotel Positions, etc. Specific instructions are provided for using equipment as well. { 544pp, January 2005; HB, £53.50, 0910627347:9780910627344 , Atlantic Publishing Group Inc } |
| FAST REAL ESTATE PROFITS IN ANY MARKET : The Art of Flipping Properties -- Insider Secrets from the Experts Who Do It Every Day [Sebastian Howell] Real estate investing has created more millionaires than any other investment vehicle in this country. Real estate flipping refers to the practice of finding a property that is for sale -- usually priced below-market -- and then selling it soon after it is bought for a quick profit. Finally there's a comprehensive, no-nonsense book that teaches you everything you need to build wealth through flipping properties quickly, legally, and ethically. You don't need great credit, a real estate license, or large sums of capital or experience to get started. There has never been a better time to invest in real estate than today. This new book offers first-time and returning real estate investors tactics for making a fortune. Even if you have little or no money, you can find success in real estate investing by 'flipping'. Flipping properties can be a part-time or full-time business for anybody. You will learn all of the paperwork involved in real estate transactions, including deeds, mortgages, contracts, notes, and titles; new FHA regulations; how to begin investing with little or no cash; locate opportunities; work with real estate agents; increase curb appeal; locate the financing you need; and most importantly, purchase properties for pennies on the dollar and prepare them for a quick sale. The book is loaded with case studies and success stories -- from real people. You will uncover secrets that expert real estate investors use every day. This comprehensive resource contains a wealth of modern tips and strategies for getting started in this very lucrative area of real estate investing { 288pp, 155x230mm, April 2006; PB, £14.99, 0910627681:9780910627689 , Atlantic Publishing Group Inc } |
| FIRST-TIME HOMEOWNER'S HANDBOOK : A Complete Guide & Workbook for the First-Time Home Buyer Book and CD-ROM. The procedure of buying a home can be a scary experience. There are a lot of people to deal with, from realtors to attorneys to bankers. There's tons of paperwork with terms and vocabulary that read like a foreign language. In this new book you will find vital information and great strategies that will allow you to find your dream home faster and feel confident about the purchase. You will learn to avoid some of the most prevalent -- and potentially dangerous and expensive -- mistakes made by first-time home buyers. According to Money Magazine, "Over the past five years, home values nationally have risen 65 percent while the stock market has fallen." Now is the time to get into the real estate marketplace. With the help of this comprehensive new guide, you will learn how to find the best opportunities, negotiating, financing, budgets, needs and wants, credit reports, home-buying timeline, the process of building a house, manufactured homes, real estate and mortgage glossaries, setting values, home warranties, homeowners insurance, creative financing, buying with little or no money down, closing, moving plans, walk-throughs, closing and settlement inspections, legal contracts, mortgages, what you can afford, deciding which neighbourhood to choose, hiring a realtor, which government agencies can help, considerations for veterans, IRA use, hiring an attorney, the offer, calculating monthly payments, and escrow. This comprehensive resource contains a wealth of modern tips and strategies for financing and closing on a property. The author shows readers how to find out how much they're really worth, how to uncover unknown assets, and how to enhance credit ratings within six months, provides information and suggestions on everything from no-down-payment mortgages to finding the right agent. It leads you down the path to home ownership, one step at a time. Though you may be relatively cash-poor or have a less-than-perfect credit rating, you can acquire a mortgage and find the house you've always wanted. { 288pp, 155x230mm, January 2006; PB, £14.99, 0910627703:9780910627702 , Atlantic Publishing Group Inc } |
| FOOD SERVICE MANAGER'S GUIDE TO CREATIVE COST CUTTING : Over 2001 Innovative & Simple Ways to Save Your Food Service Operation Thousands by Reducing Expenses [Douglas Robert Brown] Book and CD-ROM. This is one of the very few books written for existing operators in both the commercial and non-commercial sectors. You will find over 2,001 practical, insider techniques and tips that have been gleaned from successful operators from around the world and tested in real-life food service businesses. You can put this information in place today to reduce expenses and expand profits. Easy to read and understand, this step-by-step guide and will take the mystery out of how to reduce costs in four critical areas: food, beverage, operations and labour. { 588pp, 215x280mm, October 2005; HB, £53.50, 0910627614:9780910627610 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO BAR & BEVERAGE OPERATION : Ensuring Maximum Success & Maximum Profit [Chris Parry] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 141pp, 140x215mm, September 2002; PB, £13.50, 0910627215:9780910627214 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO BUILDING RESTAURANT PROFITS : How To Ensure Maximum Results [Jennifer Hudson Taylor & Douglas R Brown] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, September 2003; PB, £13.50, 0910627193:9780910627191 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO BUYING & SELLING A RESTAURANT BUSINESS : For Maximum Profit [Lynda Andrews] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, September 2002; PB, £13.50, 0910627126:9780910627122 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO CONTROLLING LIQUOR, WINE & BEVERAGE COSTS [Elizabeth Godsmark] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, August 2002; PB, £13.50, 0910627185:9780910627184 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO CONTROLLING RESTAURANT & FOOD SERVICE FOOD COSTS [Douglas R Brown] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, September 2002; PB, £13.50, 0910627169:9780910627160 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO CONTROLLING RESTAURANT & FOOD SERVICE LABOR COSTS [Sharon L Fullen] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, September 2002; PB, £13.50, 0910627177:9780910627177 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO CONTROLLING RESTAURANT & FOOD SERVICE OPERATING COSTS [Cheryl Lewis & Douglas R Brown] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, September 2002; PB, £13.50, 0910627150:9780910627153 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO FOOD SERVICE MENUS : Pricing & Managing the Food Service Menu for Maximum Profit [Lora Arduser] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, September 2002; PB, £13.50, 0910627231:9780910627238 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO INCREASING RESTAURANT SALES : Boost Your Profits By Selling More Appetizers, Desserts, & Side Items [B J Granberg] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, September 2002; PB, £13.50, 0910627258:9780910627252 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO RESTAURANT DESIGN : Designing, Constructing & Renovating a Food Service Establishment [Sharon L Fullen] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, September 2002; PB, £13.50, 091062724X:9780910627245 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO RESTAURANT MARKETING & ADVERTISING : For Just a Few Dollars a Day [Amy S Jorgensen] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, September 2002; PB, £13.50, 0910627134:9780910627139 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO RESTAURANT PROMOTION & PUBLICITY FOR JUST A FEW DOLLARS A DAY [Tiffany Lambert] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, September 2002; PB, £13.50, 0910627142:9780910627146 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO RESTAURANT SITE LOCATION : Finding, Negotiating & Securing the Best Food Service Site for Maximum Profit [Lora Arduser] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, August 2002; PB, £13.50, 0910627118:9780910627115 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO SUCCESSFUL CATERING : Managing the Catering Operation for Maximum Profit [Sony Bode] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, September 2002; PB, £13.50, 0910627223:9780910627221 , Atlantic Publishing Group Inc } |
| FOOD SERVICE PROFESSIONALS GUIDE TO WAITER & WAITRESS TRAINING : How To Develop Your Wait Staff For Maximum Service & Profit [Lora Arduser] The books in this series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is "boiled down" to the essence. They are filled to the brim with up-to-date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you won’t find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the "theory". Every paragraph in each of the books is comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. { 144pp, 140x215mm, September 2002; PB, £13.50, 0910627207:9780910627207 , Atlantic Publishing Group Inc } |
| FRANCHISE HANDBOOK : A Complete Guide to All Aspects of Buying, Selling or Investing in a Franchise [Kevin B Murphy, BS, MBA, JD] This book is a great resource for both prospective franchisees and franchisers as it explains in detail what the franchise system entails and the precise benefits it offers to both parties. You will learn franchising advantages and disadvantages, how to develop or purchase a winning concept, how to choose a business franchise that fits your personal style and financial goals, how to develop forecasts and budgets, and how to estimate start-up costs. The book also covers managing daily operations, attracting and keeping customers, hiring employees and training staff, securing financing, legal agreements, offerings, markets, real estate, cost control, marketing, international franchising, as well as federal and state franchise regulations. { 288pp, 155x230mm, January 2006; PB, £26.99, 0910627541:9780910627542 , Atlantic Publishing Group Inc } |
| GETTING CLIENTS & KEEPING CLIENTS FOR YOUR SERVICE BUSINESS : A 30-Day Step-by-Step Plan for Building Your Business [M D Weems] This book will demonstrate methodically how to market and promote your services -- easily, inexpensively, and most important -- profitably. You will learn how to find new business clients quickly and keep existing ones satisfied by selling client based solutions and services by putting technology and low-cost marketing devices into place that take little or no time on your part. You will learn to develop a marketing plan with hundreds of practical marketing ideas to help successful service providers attract new clients and increase business with existing ones. { 288pp, 155x230mm, April 2007; PB, £16.99, 1601380445:9781601380449 , Atlantic Publishing Group Inc } |
| HACCP & SANITATION IN RESTAURANTS & FOOD SERVICE OPERATIONS : A Practical Guide Based on the FDA Food Code [Douglas Robert Brown & Lora Arduser] This book is based on the USDA Food Code and will teach the food service manager and employees every aspect of food safety, HACCP, and sanitation from purchasing and receiving food to properly washing the dishes. They will learn time and temperature abuses, cross-contamination, personal hygiene practices, biological, chemical and physical hazards; proper cleaning and sanitising; waste and pest management; and the basic principles of HACCP (Hazard Analysis Critical Control Points). Explain what safe food is and how to provide it. Bacteria, viruses, fungi, and parasites, various food-borne illnesses, safe food handling techniques, Purchasing and receiving food, storage, preparation and serving, sanitary equipment and facilities, cleaning and sanitising of equipment and facilities, pest management program, accident prevention program, crisis management, food safety and sanitation laws. The companion CD ROM contains all the forms and posters needed to establish your HACCP and food safety program. { 550pp, 215x280mm, July 2005; HB, £53.50, 0910627355:9780910627351 , Atlantic Publishing Group Inc } |
| HOME MORTGAGE BOOK : Insider Information Your Bank & Broker Don't Want You to Know [Dale Mayer] Find the perfect mortgage loan at the best rate does not have to be a difficult task. This book makes the process easy. Learn how to find the best opportunities, negotiate, get the type of mortgage loan that suits you and calculate how much you can afford. You will soon understand about financing, budgets, needs and wants, credit reports, building a house, manufactured homes and negotiating with lenders. { 288pp, 155x230mm, March 2007; PB, £14.99, 0910627843:9780910627849 , Atlantic Publishing Group Inc } |
| HOW & WHERE TO LOCATE THE MERCHANDISE TO SELL ON EBAY : Insider Information You Need to Know from the Experts Who Do It Every Day [Michael P Lujanac & Dan W Blacharski] This book is intended for online sellers who want to build a business that can be increased over time by selling primarily new merchandise in quantity. You will be provided detailed insider information on: wholesalers, drop shippers, auctions, closeouts, discontinued merchandise, overstocks, salvage items, surplus merchandise, below wholesale products, customer returns, wholesale trade shows, suppliers, liquidators, close out firms, foreign and domestic manufacturers, and places to look in your area. In short you will learn to become a product sourcing pro and make money on eBay with products including: clothing, mixed lots, electronics, tools, furniture, general mixed merchandise, domestics, housewares, antiques, books, shoes, jewellery, toys, gifts, sporting goods, hardware, and much more..... { 288pp, 155x230mm, March 2007; PB, £16.99, 0910627878:9780910627870 , Atlantic Publishing Group Inc } |
| HOW TO BECOME A MILLION DOLLAR REAL ESTATE AGENT IN YOUR FIRST YEAR : What Smart Agents Need to Know Explained Simply [Susan Smith Alvis] You will learn to quickly attract new prospects, get the highest possible commissions, and get return business and referrals, while still having a life outside of work. In this new book you will learn: how NOT to make the big mistakes most new agents make, licensing and exam fees, Multiple Listing Service (MLS), local Board of Realtors, real estate boards, expenses of doing business, your vehicle and insurance coverage, sales techniques, simple methods to get hundreds of referrals, how to make buyers and sellers happy, how to quickly and easily locate the best deals for your customer, presenting offers, software programs that make running your business effortless, the luxury housing market, dealing with FSBO's, the commercial market, secrets to using the Internet, setting up a record keeping and computer system, brokers and how to work with them, your professional image, the new frontier, online tools and ideas, and much more. { 288pp, 155x230mm, February 2007; PB, £16.99, 1601380410:9781601380418 , Atlantic Publishing Group Inc } |
| HOW TO BUY AND/OR SELL A SMALL BUSINESS FOR MAXIMUM PROFIT : A Step-by-Step Guide [Rene V Richards] Book and CD-ROM. This book provides a road map of suggestions, insights and techniques for both buyers and sellers. It covers the entire selling process step-by-step -- from making the decision of when to sell or buy, through determining how to market the company, to understanding the various legal & financial documents involved in a sale, and on to closing the deal and handling the transition afterwards. This book is geared toward the novice entrepreneur who wants to buy or sell a small business. Topics covered include: finding and evaluating a business to buy and/or sell, how to value a business, raising the necessary capital, evaluating a business financial condition using discounted cash flow, excess earnings, asset value, and income capitalisation, brokers, leveraged buyouts, letters of intent, legal and tax concerns and contracts. { 283pp, 155x230mm, January 2006; PB, £16.99, 0910627533:9780910627535 , Atlantic Publishing Group Inc } |
| HOW TO BUY REAL ESTATE WITHOUT A DOWN PAYMENT IN ANY MARKET : Insider Secrets from the Experts Who Do It Every Day [Susan Smith Alvis] This new book explains everything you need to know to locate and purchase real estate with no down payment from individuals, banks, and other sources. Whether you are a first-time homeowner or an experienced property investor, this is a tremendous guide for buying real estate in any market with no down payment. You will learn the simple formula that can build massive wealth through a real estate purchase, with no money down. This proven formula works even if you have no real estate experience, bad or no credit, or very little money. This formula has been developed out of real-life experience. You will learn how to make smart real estate investments and use those investments to help you achieve financial success. We spent thousands of hours interviewing, e-mailing, and communicating with hundreds of today's most successful real estate investors. This book is a compilation of their secrets and proven successful ideas. If you are interested in learning hundreds of hints, tricks, and secrets on how to purchase a property with no money down, then this book is for you. You will learn how to find the right property, locate motivated sellers, make mutually beneficial offers, and possibly even receive cash at the closing. Though you may be relatively cash-poor or have a less-than-perfect credit rating, you can acquire a mortgage and find the house you've always wanted. You will receive professional direction through all the complicated legal and tax issues involved. You will uncover secrets that expert real estate investors use every day. This comprehensive resource contains a wealth of modern tips and strategies for financing and closing on a property. The author shows readers how to find out how much they're really worth, how to uncover unknown assets, and how anyone can enhance their credit rating within six months. Financing your dream home can be possible, even if you never thought you could. { 317pp, 155x230mm, April 2006; PB, £14.99, 0910627673:9780910627672 , Atlantic Publishing Group Inc } |
| HOW TO COMMUNICATE WITH YOUR SPANISH & ASIAN EMPLOYEES : A Translation Guide for Small Business Owners [Kimberley Hicks, BA, B.Ed] Book and CD-ROM. This book is for small businesses and is applicable for use in a professional office environment. The first part is a resource guide for employers. The second is a glossary and phrase book to help employees learn basic English suitable for workplace conversations. { 286pp, 180x230mm, September 2004; PB, £26.99, 0910627398:9780910627399 , Atlantic Publishing Group Inc } |
| HOW TO CREATIVELY FINANCE YOUR REAL ESTATE INVESTMENTS & BUILD YOUR PERSONAL FORTUNE : What Smart Investors Need to Know -- Simply Explained [Susan Smith Alvis] In this book you will learn: how to negotiate with sellers, proven effective valuation techniques, how to use other people's money, use other people's credit, sell it before you buy it or pay for it, create positive cash flow, subject-to deals, over twenty nothing down scenarios, profiting from foreclosures, dealing with over-financed properties, working with judgements and liens, quit claim deeds, discounting mortgages and liens, lease options, wraparound financing and wrap notes, using trusts, self-directed IRA's, 1031 exchanges, create assumable loans, VA loans, options, and futures. { 288pp, 155x230mm, February 2007; PB, £16.99, 0910627045:9780910627047 , Atlantic Publishing Group Inc } |
| HOW TO GET THE FINANCING FOR YOUR NEW SMALL BUSINESS : Innovative Solutions from the Experts Who Do It Every Day [Sharon Fullen] While poor management is cited most frequently as the reason small businesses fail, inadequate or ill-timed financing is a close second. Whether you're starting a business or expanding one, sufficient, ready capital is essential. This new book will provide you with a road map to secure the financing. The book goes into traditional financing methods and assists the reader in setting up proper financial statements and a proper business plan. It details the differences between debt and equity financing and how and why to use each. Valuation techniques are explained for determining what your business is truly worth. However, the book's real strength is in explaining alternative and creative methods of financing, such as SBA financing, angel investors, IPOs, limited public offerings, and venture capital. Numerous real-world examples are given for structuring a deal to benefit both the financier and the entrepreneur. Essential resources for finding the detailed information you need are included throughout. { 314pp, 155x230mm, May 2006; PB, £26.99, 091062755X:9780910627559 , Atlantic Publishing Group Inc } |
| HOW TO HIRE, TRAIN & KEEP THE BEST EMPLOYEES : For Your Small Business [Dianna Podmoroff BA MBA CHRP] Book & CD-ROM. Ask any manager today and they will say their biggest concern is the competition for talented, good employees. The business costs and impact of employee turnover can be grouped into four major categories: costs resulting from a person leaving, hiring costs, training costs and lost productivity costs. The estimated cost to replace an employee is at least 150 percent of the person’s base salary. As you can see, managers must learn to hire, train and keep your employees highly motivated. This book will help you to learn the fundamentals of sound hiring, how to identify high-performance candidates and how to spot evasions. You will learn to create a workplace full of self-motivated employees who are highly purpose-driven. The book contains a wide assortment of carefully worded questions that help to make the process more effective. Innovative step-by-step descriptions of how to recruit, interview, hire, train and keep the best people for every position in your organisation. This book is filled to the brim with innovative and fun training ideas (that cost little or nothing) and ideas for increasing employee involvement and enthusiasm. When you get your employees involved and enthused, you will keep them interested and working with you, not against you. With the help of this book, get started today on building your workplace into one that inspires employees to do excellent work because they really want to! { 284pp, 155x230mm, December 2005; PB, £19.99, 0910627371:9780910627375 , Atlantic Publishing Group Inc } |
| HOW TO OPEN & OPERATE A FINANCIALLY SUCCESSFUL CHILD CARE SERVICE [Tina Musial] Book CD-ROM. There are nearly 12 million children under the age of five in child care each week in the United States. The trend is to move away from large operations and turn to the small services. This increase in small day care operations creates a huge opportunity for someone who loves children and wants to create a business dedicated to their care. A child care service makes a ideal part -time or home-based business with low start-up costs. You need an office but no costly specialist equipment. All that is needed to get started is an approved facility and a desire to succeed. This book with CD-ROM contains all the relevant forms as well business plan to adapt to your own use. { 282pp, 155x230mm, May 2007; PB, £26.99, 1601381158:9781601381156 , Atlantic Publishing Group Inc } |
| HOW TO OPEN & OPERATE A FINANCIALLY SUCCESSFUL PERSONAL TRAINING BUSINESS [John Peragine, Jr] Book & CD-ROM. The manual delivers literally hundreds of innovative ways demonstrated to operate streamline your business. Learn new ways to make your operation run smoother and increase performance, shut down waste, reduce costs, and increase profits. In addition, you will appreciate this valuable resource and reference in your daily activities and as a source of ready-to-use forms, Web site resources, and operating and cost cutting ideas that can be easily applied to your operation. The Companion CD-ROM has the actual business plan you can use in MS Word (tm). { 288pp, 155x230mm, July 2008; PB, £26.99, 1601381174:9781601381170 , Atlantic Publishing Group Inc } |
| HOW TO OPEN & OPERATE A FINANCIALLY SUCCESSFUL RETAIL BUSINESS [Janet Engle] Book & CD-ROM. The dream of starting a retail business can easily become a reality. This new book will teach you all you need to know about getting started in a minimum amount of time. It is a comprehensive and detailed study of the business side of retailing. The manual will arm you with all you need including, worksheets, checklists for planning, opening and daily operations. It also includes many valuable, time-saving tools of the trade and has a CD-ROM that can be used with Word. { 288pp, 155x230mm, May 2007; PB, £26.99, 1601381166:9781601381163 , Atlantic Publishing Group Inc } |
| HOW TO OPEN & OPERATE A FINANCIALLY SUCCESSFUL WEB-BASED BUSINESS [Beth Williams] Book & CD-ROM. With e-commerce expected to reach $40 billion and on-line businesses anticipated to increase by 500 percent by the year 2010, you need to be a part of this exploding area of Internet sales. If you want to learn about starting a Web business, how to transform your brick and mortar business to a Web business, or even if you are simply interested in making money online, this is the book for you. You can operate your Web-based business from home and with very little start up money. The earning potential is limitless. This book will teach you all you need to know about getting started in your own Web-based business in the minimum amount of time. The book is a comprehensive, detailed study of the business side of Internet retailing. Anyone investigating the opportunities of opening a Web-based business should study this superb manual. { 288pp, 155x230mm, May 2007; PB, £26.99, 1601381182:9781601381187 , Atlantic Publishing Group Inc } |
| HOW TO OPEN & OPERATE A FINANCIALLY SUCCESSFUL WEDDING CONSULTANT & PLANNING BUSINESS [John N Peragine, Jr] Book & CD-ROM. The Association of Bridal Consultants estimates that billions are spent on weddings every year. A good wedding consultant is of invaluable assistance to potential brides with no experience of the best and easiest way of going about things. Advice can be given on all aspects of a wedding including the gown, accessories, even down to childcare. This manual will get you started on the right footing. { 288pp, 155x230mm, June 2008; PB, £26.99, 160138114X:9781601381149 , Atlantic Publishing Group Inc } |
| HOW TO OPEN A FINANCIALLY SUCCESSFUL BAKERY [Sharon L Fullen & Douglas R Brown] Book & CD-ROM. This is an ideal guide for newcomers to the business as well as experienced operators. In addition to basic operational practices this book will demonstrate show how to: increase impulse sales and improve presentation, utilise merchandising fixtures and techniques, cross merchandising, point of purchase materials, how to develop a product sampling program. { 288pp, 140x215mm, May 2004; PB, £26.99, 0910627339:9780910627337 , Atlantic Publishing Group Inc } |
| HOW TO OPEN A FINANCIALLY SUCCESSFUL BED & BREAKFAST OR SMALL HOTEL [Lora Arduser & Douglas R Brown] Book & CD-ROM. This comprehensive handbook with companion CD-ROM will clearly demonstrate how to set up, operate and manage a financially successful bed-and-breakfast or small hotel. Whatever your reason for wanting to open a bed and breakfast, keep in mind that at it takes more than dreams and rooms to achieve success, it is a business that must show a profit. This book will separate the romantic notions of owning a B&B from the business end. While providing detailed instruction and examples, the author leads you through finding a location that will bring success, learn how to draw up a winning business plan (the companion CD-ROM has the actual business plan you can use in MS Word), how to buy and (sell) a B&B, basic cost control systems, profitable menu planning, Reservation Systems, sample floor plans & diagrams, successful kitchen management, equipment layout and planning, food safety & HACCP, housekeeping, successful beverage management, reservation networks, legal concerns, sales and marketing techniques, room rate formulas, arrival, billing, departure, learn how to set up computer systems to save time and money, learn how to hire & keep a qualified professional staff, brand new IRS tip reporting requirements, managing and training employees, generate high profile public relations and publicity, learn low cost internal marketing ideas, low and no cost ways to satisfy customers and build sales, learn how to keep bringing customers back, accounting & bookkeeping procedures, auditing, successful budgeting and profit planning development, as well as thousands of great tips and useful guidelines. There are literally hundreds of innovative ways demonstrated to streamline your business. Learn new ways to make the kitchen, bars, dining room, and front office run smoother and increase performance. Shut down waste, reduce costs, and increase profits. In addition operators will appreciate this valuable resource and reference in their daily activities and as a source of ready-to-use forms, web sites, operating and cost cutting ideas, and mathematical formulas that can be easily applied to their operations. The companion CD-ROM contains all the forms in the book as well as a sample business plan you can adapt for your own use. { 288pp, 140x215mm, May 2004; PB, £26.99, 0910627304:9780910627306 , Atlantic Publishing Group Inc } |
| HOW TO OPEN A FINANCIALLY SUCCESSFUL COFFEE, ESPRESSO & TEA SHOP [Elizabeth Godsmark, Lora Arduser & Douglas R Brown] Book & CD-ROM. This manual will arm you with everything you need including sample business forms, leases, and contracts; worksheets and checklists for planning, opening, and running day-to-day operations; sample menus; coffee drink recipes; inventory lists; plans and layouts; and dozens of other valuable, time-saving tools of the trade that no coffee entrepreneur should be without. While providing detailed instruction and examples, the author leads you through finding a location that will bring success, learn how to draw up a winning business plan, how to buy and (sell) a coffee shop, basic cost control systems, profitable menu planning, sample floor plans and diagrams, successful kitchen management, equipment layout and planning, food safety and HACCP, successful beverage management, legal concerns, sales and marketing techniques, pricing formulas, learn how to set up computer systems to save time and money, learn how to hire and keep a qualified professional staff, brand new IRS tip reporting requirements, managing and training employees, generate high profile public relations and publicity, learn low cost internal marketing ideas, low and no cost ways to satisfy customers and build sales, learn how to keep bringing customers back, accounting and book-keeping procedures, auditing, successful budgeting and profit planning development, as well as thousands of great tips and useful guidelines. The Companion CD-ROM contains all the forms in the book as well as a sample business plan you can adapt for your own use. { 288pp, 130x205mm, December 2004; PB, £26.99, 0910627312:9780910627313 , Atlantic Publishing Group Inc } |
| HOW TO OPEN A FINANCIALLY SUCCESSFUL PIZZA & SUB RESTAURANT : Get Yourself a Slice of the Pie [Shri L Henkel & Douglas R Brown] Book and CD-ROM. The explosive growth of the pizza and sub shops across the country has been phenomenal. Take a look at these stats: Americans eat approximately 100 acres of pizza each day, or about 350 slices per second. Pizza is a $32+ billion per year industry. Pizza restaurant growth continues to outpace overall restaurant growth. Pizzerias represent 17 percent of all restaurants. Pizza accounts for more that 10 percent of all food service sales. Here is the manual you need to cash in on this highly profitable segment of the food service industry. This new book is a comprehensive and detailed study of the business side of the restaurant. This superb manual should be studied by anyone investigating the opportunities of opening a pizza or sub restaurant. It will arm you with everything you need including sample business forms, leases, and contracts; worksheets and checklists for planning, opening, and running day-to-day operations; sample menus; inventory lists; plans and layouts; and dozens of other valuable, time-saving tools of the trade that no restaurant entrepreneur should be without. While providing detailed instruction and examples, the author leads you through finding a location that will bring success, learn how to draw up a winning business plan (the companion CD-ROM has the actual pizza restaurant business plan that you can use in MS Word), basic cost-control systems, profitable menu planning, successful kitchen management, equipment layout and planning, food safety and HACCP, successful beverage management, legal concerns, sales and marketing techniques, pricing formulas, learn how to set up computer systems to save time and money, learn how to hire and keep a qualified professional staff, new IRS tip-reporting requirements, managing and training employees, generate high-profile public relations and publicity, learn low-cost internal marketing ideas, low- and no-cost ways to satisfy customers and build sales, learn how to keep bringing customers back, accounting and bookkeeping procedures, auditing, successful budgeting and profit planning development, as well as thousands of great tips and useful guidelines. There are dozens of case studies from people involved in the business to help you along. { 491pp, 140x215mm, August 2006; PB, £26.99, 0910627800:9780910627801 , Atlantic Publishing Group Inc } |
| HOW TO OPEN A FINANCIALLY SUCCESSFUL SPECIALTY RETAIL & GOURMET FOODS SHOP [Sharon L Fullen & Douglas R Brown] Book & CD-ROM. This is the A-to-Z guide to making it in your own store. Learn the expert tips, tricks, and a vast gold mine of crucial how-to information you just can't find anywhere else. This is a perfect book for entrepreneurs, schools, colleges and technical training centres. This detailed text contains all the information you will ever need to needed to start, operate, and manage a highly profitable speciality store. This is an ideal guide new for comers to the business as well as experienced operators. In addition to basic operational practices the book will demonstrate how to: increase impulse sales and improve presentation, utilise merchandising fixtures and techniques, cross merchandising, point of purchase materials, how to develop a product sampling program. { 286pp, 135x210mm, July 2004; PB, £26.99, 0910627320:9780910627320 , Atlantic Publishing Group Inc } |
| HOW TO PAY LITTLE OR NO TAXES ON YOUR REAL ESTATE INVESTMENTS : What Smart Investors Need to Know -- Explained Simply [Brian Kline] Provides a road map with hundreds of methods and insider tax secrets to help you keep more of what you earn. Real estate investors face unique tax problems from the sale of real estate. You will learn how to implement tax savings programs successfully to reduce or eliminate the resulting income tax from the sale of real estate. You will learn how to use the IRS tax code to your advantage through depreciation, 1031 exchanges, shielding income, deferring income taxes, handling capital gains taxes, building wealth, creating a self-directed IRA, making instalment sales, setting up annuity trusts and charitable remainder tax-advantaged trusts. You will learn about exemptions, exchange rules, tax shelters, tax-exclusion credits, sheltering your assets from creditors, and ultimately you will learn how you can retire rich and early with tax-free real estate investments. { 288pp, 155x230mm, March 2007; PB, £16.99, 1601380402:9781601380401 , Atlantic Publishing Group Inc } |
| HOW TO REPAIR YOUR CREDIT SCORE NOW : Simple No Cost Methods You Can Put to Use Today [Jamaine Burrell] Your credit score affects every aspect of your financial life including qualifying for loans and mortgages, low interest rates, housing, employment opportunities, and even insurance premiums. Millions of Americans have negative, inaccurate, and unverifiable information on their credit report. Repairing your credit profile is one of the most important financial decisions you can make. You are about to take the important step of taking control of your credit! If you are like the average American, having improved credit will save you thousands of dollars on your loans and credit cards. You do not need a credit repair clinic. Save the money. Everything a credit repair clinic can do for you legally, you can do for yourself at little or no cost using the plan in this book. There are federal laws in place to make sure that you can repair problems on your credit report and increase your credit score. These laws are found in the Fair Credit Reporting Act. This book will show you how to use your legal rights to increase your credit score. You will learn how to remove questionable items from YOUR credit reports, including: late payments, collections, judgements, liens, charge-offs, bankruptcies, foreclosures, repossessions, and identity fraud. This book will be your road map to credit repair information, and give you tips on how to maintain a stronger credit profile, repair bad credit, improve credit scores, and correct personal information. { 288pp, 155x230mm, March 2007; PB, £14.99, 0910627940:9780910627948 , Atlantic Publishing Group Inc } |
| HOW TO USE THE INTERNET TO ADVERTISE, PROMOTE & MARKET YOUR BUSINESS OR WEB SITE : with Little or No Money [Bruce C Brown] Interested in promoting your business and/or Web site, but don't have the big budget for traditional advertising? This new book will show you how to build, promote, and make money off of your Web site or brick and mortar store using the Internet, with minimal costs. Let us arm you with the knowledge you need to make your business a success! Learn how to generate more traffic for your site or store with hundreds of Internet marketing methods, including many free and low-cost promotions. This new book presents a comprehensive, hands-on, step-by-step guide for increasing Web site traffic and traditional store traffic by using hundreds of proven tips, tools, and techniques. Learn how to target more customers to your business and optimise your Web site from a marketing perspective. You will learn to target your campaign, use keywords, generate free advertising, search-engine strategies, learn the inside secrets of e-mail marketing, how to build Web communities, co-branding, auto-responders, Google advertising, banner advertising, eBay storefronts, Web-design information, search-engine registration, directories, and real-world examples of what strategies are succeeding and what strategies are failing. { 280pp, 155x230mm, April 2006; PB, £16.99, 0910627576:9780910627573 , Atlantic Publishing Group Inc } |
| HOW TO WRITE A GREAT BUSINESS PLAN FOR YOUR SMALL BUSINESS IN 60 SECONDS OR LESS [Sharon L Fullen & Dianna Podmoroff BA MBA CHRP] Book and CD-ROM. A business plan precisely defines your business, identifies your goals and serves as your firm's resumé. The importance of a comprehensive, thoughtful business plan cannot be over-emphasised. Much hinges on it: outside funding, credit from suppliers, management of your operation and finances, promotion and marketing of your business, achievement of your goals and objectives. Yet many small businesses never take the time to prepare one. Now it's easy -- and you can do it in less than an hour. This new book and companion CD-ROM will demonstrate how to construct a current and pro- forma balance sheet, an income statement and a cash flow analysis. You will learn to allocate resources properly, handle unforeseen complications and make good business decisions. The CD-ROM, written in Microsoft Word, allows you to simply plug in your own information while providing specific and |